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Bradford Award Session

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My teaching has been heavily influenced by both Problem-Based Learning methodologies and, more recently, by Design Thinking. In this session, I will explore ways that the two approaches can be brought together through student consulting projects. Students exposed to design thinking learn how to first develop empathy for the ‘client’ then to do a deep dive into the underlying issues of a problem or opportunity before brainstorming possible solutions and engaging in successive rounds of low resolution prototyping. In a PBL approach, we have challenged students with authentic business problems in a live client engagement, using more traditional consulting skills. Can the two be brought together to create a richer consulting experience and better solutions? Come be part of the discussion as we explore the possibilities.

Author(s):

Gary Coombs    
Ohio University
United States

 

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