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LinkedIn to Social Media

Social Media, Technology, Student Development, Digital Footprint, Personal Branding

Social media technology has become an ever-growing influence on the student body as well as the individuals who will potentially hire them. It is also a necessary tool for ongoing professional development. This interactive session will share previously developed tools and techniques for creating engaging workshop sessions and assignments designed to maximize student self-awareness regarding the importance of a strong digital footprint and professional branding. Join the discussion on how to best prepare students for life after college and as future leaders in management.

Author(s):

Janet Matelski-Smith
Kent State University
United States
jmatelsk@kent.edu

Diane DeRubertis
Kent State University
United States
dderuber@kent.edu

 

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