Business Management Simulations and Generative Learning: The Missing Link or Simply a Tool for Teaching Large Classes?

The following proposal outlines a study of business simulations as a pedagogical tool in the teaching of strategic management and puts forward a number of important questions for discussion. The study assesses the student’s perspective on the use of a business simulation in terms of a learning experience and the development of their management skills and competences. Strategy is inherently about making decisions and the use of simulations addresses one of the great classroom difficulties in teaching strategy but what is the most appropriate application? Is it simply a tool for teaching large classes or can it be more?