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<div style="direction: ltr;font-family: Tahoma;color: #000000;font-size: 10pt;">As part of the lead-up to the upcoming
<a href="https://bit.ly/302vZ8r ">Royal Roads Design Thinking Challenge</a>, we are hosting a webinar which promises to be an amazing introduction to Design Thinking research methods. It will be led by Royal Roads alum
<a href="https://www.rotman.utoronto.ca/FacultyAndResearch/Faculty/ExecutivesInResidence/Ferguson">
Chris Ferguson</a>, founder of <a href="https://www.bridgeable.com/">Bridgeable</a>, which is a top business design firm in Canada.
<br>
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</div>
<div>This should be a great session for anyone who teaches design or is interested in better understanding it.
<br>
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<div>Some details: <br>
</div>
<div><br>
</div>
<div><b style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA">Insights that Spark Innovation: Introduction to Design Thinking Methods</span></b></div>
<div><b style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"><br>
</span></b></div>
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<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"></span></span><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA">Innovation
often happens through gaining new insights into human nature. But how do you gain these insights? How can you use design thinking to spark innovation?</span></span>
</p>
<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"> </span></span></p>
<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA">On Nov 3rd, join design thinking expert and prof Chris Ferguson, from
</span></span><span lang="EN-CA"><a href="https://www.bridgeable.com/"><span style="mso-bidi-font-weight:
normal"><span style="mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;
mso-bidi-font-family:Calibri;color:windowtext;text-decoration:none;text-underline:
none">Bridgeable</span></span></a></span><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA">,
on a webinar to explore the design thinking research methods that have been used by organizations such as IBM, Cisco, IDEO, Intuit and Google.
</span></span></p>
<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"> </span></span></p>
<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA">We will also explore how qualitative, subjective research leads to innovation and how it can be done with
rigour. You will leave with qualitative approaches to research new areas of potential innovation that can truly meet human needs.</span></span></p>
<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"> </span></span></p>
<p class="MsoNormal"><span style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"></span></span><b style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA">Register
here: </span></b><a href="https://bit.ly/2H2xCfT" target="_blank">https://bit.ly/2H2xCfT</a><b style="mso-bidi-font-weight:normal"><span style="font-size:10.0pt;
font-family:"Arial",sans-serif;color:windowtext" lang="EN-CA"></span></b></p>
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<p class="MsoNormal" style=""><span style="font-size:10.0pt; font-family:"Arial","sans-serif"; color:#1F497D">***</span><span style="color:#1F497D">
</span></p>
<p class="MsoNormal"><b><span style="font-size:10.0pt; font-family:"Calibri","sans-serif"; color:#464A5A" lang="EN-CA">Amy Zidulka, Associate Professor,
</span></b><span style="font-size:10.0pt; font-family:"Calibri","sans-serif"; color:#1C7C9B" lang="EN-CA"></span><b style="font-family:Calibri,sans-serif; font-size:14.6667px"><span style="font-size:10pt; color:rgb(70,74,90)" lang="EN-CA">Ed.D, MA, BA, BSc</span></b></p>
<p class="MsoNormal"><span style="font-size:10.0pt; font-family:"Calibri","sans-serif"; color:#1C7C9B" lang="EN-CA">Faculty of Management | <b>Royal Roads University</b></span><span style="color:black" lang="EN-CA"></span></p>
<p class="MsoNormal"><b><span style="font-size:10.0pt; font-family:"Calibri","sans-serif"; color:#1C7C9B" lang="EN-CA">T</span></b><span style="font-size:10.0pt; font-family:"Calibri","sans-serif"; color:#1C7C9B" lang="EN-CA"> 250.391.2600 ext. 4810 | <b>F</b> 250.391.2610</span><span style="font-size:11.0pt; font-family:"Calibri","sans-serif"; color:black" lang="EN-CA"></span></p>
<span style="font-size:10.0pt; font-family:"Calibri","sans-serif"; color:#1C7C9B" lang="EN-CA">2005 Sooke Road, Victoria, BC Canada V9B 5Y2 | <u><a href="http://royalroads.ca/" target="_blank">royalroads.ca</a></u></span></div>
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<br>
<font color="black" size="2"><i>Royal Roads is located on the traditional lands of the Xwsepsum and Lekwungen ancestors and families.</font></i>
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