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Management & Organizational Behavior Teaching Society 2018 Conference

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Developing Storytelling As a Pre-Entrepreneurship Skill

Often students in business colleges have opportunities for improvement (they don’t do very well in those areas and need to work on them) in areas of the arts. This appears to be true in the area of storytelling as well. This session shares a readily available “formula” for telling a story and provides a couple of follow up exercises to help students get the hang of being able to tell their entrepreneurial (or other disciplinary focus) story.

Janice Black
Coastal Carolina University
United States

 

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