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“From Pipelines to Platforms”: Examining the Benefits and Limitations of Management Education Platforms for Institutionalized Shift

Platform technologies have increasingly challenged institutions to move beyond narrowly defined products and services toward an ecosystem of user interactions that have the capacity to disrupt entire marketplaces. Facilitated through the co-production of a product or service, popular examples of platform technologies include Uber, Wikipedia, and Facebook, and, in the educational markets, Coursera and Skillshare. Yet, beyond providing greater accessibility and forms of institutionalized shift, how else can platform technologies be leveraged to increase positive (rather than negative) impact? What implications do they hold on management education and its overarching objectives, from delivery of quality teaching to achievement of student outcomes? In this 60 minute roundtable session, we provide an overview of how four comparative education platform technologies have re-conceptualized management education. Leveraging the Porters Five Forces Model in active dialogue with session participants, we discuss what implications platform technologies may hold (positive or negative) in management education, and illuminate/critique some of the strategies espoused by platform experts. We end by discussing implications on institutional and curriculum design targeted to business faculty and administrators.

Nicole Jackson
Menlo College
United States

Austin Halbert
ImpactEd Learning
United States

 


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