vMOBTS 2021 Proceedings »
“Where you lead, I will follow”: Developing a Followership Value Proposition Statement
Keywords: Leadership, Followership, Value Proposition
Abstract: We want students to be good leaders. But do we teach them about what it means to be a good follower? What can management educators do to help students think about what it means to be a good follower? What tools can be used to help facilitate this learning process? Come learn about two entrepreneurial tools that can be modified and repurposed to guide students in creating a Followership Value Proposition statement that articulates the value they can bring to a leader and the leader’s organization when serving in the role of a follower.