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Accessing the Vision Within: Creative Visualization Experience in an Active Learning Framework

Leaders must envision the future state of their organization and chart the direction of the firm. A popular tool used in beginning stages of creating a vision is the vision board. By combining proven techniques like guided meditation, mental imagery, and creative visualization, leaders can access conscious and unconscious information from their reservoir of tacit knowledge. Similarly, students can use creative visualization manifested in vision boarding to synthesize course material and capture personal vision. In this activity, we will engage attendees in the vision board process as experienced by graduate and undergraduate business students using an active learning framework.

Stacey McNeil
Mississippi State University - Meridian
United States

Natasha Randle
University of North Carolina at Charlotte
United States


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