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Virtual MOBTS 2021

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How To Select Examples When Discussing Management Theories and Concepts?

A good example not only elicits student interest but also enhances knowledge retention. Providing examples students find relatable and intriguing is a crucial part of engaging and effective lectures in management education. What type of examples should instructors select? In this roundtable discussion, participants will 1) share ideas of what makes a good example in a management classroom, 2) share effective examples they have used in the classroom, 3) learn how others select examples, or even better, 4) learn about replicable protocols others employ to collect and select examples.

Jiani Zhu
Georgia Institute of Technology
United States


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